Posted on: October 6, 2025, 06:33h.
Last updated on: October 6, 2025, 06:33h.
- LeBron James has teased another “decision”
- Decision 2.0, however, is likely just an ad for Amazon
LeBron James has the internet in a stir after the four-time NBA MVP teased on his social media channels that “the decision of all decisions” will be handed down tomorrow, Oct. 7, at 12 pm EST.
James, of course, is playing off his July 8, 2010, infamous “The Decision” television spectacle in which he proclaimed to the world, “I’m going to take my talents to South Beach and join the Miami Heat.” James, an Ohio kid born and raised in Akron who had played his first seven seasons in the NBA with his hometown Cleveland Cavaliers, was criticized for not telling the Cavs and owner Dan Gilbert beforehand and drawing out the announcement.
James’ tease of Decision 2.0 tomorrow has naturally generated a flurry of speculation. Is he retiring? Is he seeking a trade, or is one already in place? Will he return to Cleveland for a final season before retiring?
Or, perhaps, it’s something much less relevant to the court, such as an advertisement for Amazon.
LeBron Odds Favor Prime ‘Big Deal’ Days
In today’s sports betting culture, King James’ social media post quickly spurred odds (no legal sportsbook is taking action on tomorrow’s announcement). Most of the hypothetical odds favor James announcing that it’s the start of Amazon Prime Big Deals Day. James has long had a sponsorship deal with the tech giant.
While Amazon Prime Day in 2025 was July 8-11, the online retailer is running a second promotion this year called Prime Big Deal Days. The special runs tomorrow, Oct.7, through Wednesday, Oct.8.
Despite most insiders predicting that James’ “decision of all decisions” will simply be a marketing ploy for the world’s largest online retailer, bettors on wagering exchange Kalshi are buying up considerable positions in James announcing his retirement before the 2026-27 season.
LeBron James announces retirement before the 2026-27 season?” has seen “yes” shares surge 10% over the past six hours.
Other hypothetical prop bets for James’ second decision include the self-proclaimed “taco Tuesday” enthusiast announcing that he’s becoming a spokesperson for Chipotle. Others think he could announce new ads for Doritos, Nike, or even sportsbook DraftKings.
2025-26 Odds
The 2025-26 NBA Regular Season tips off on Tuesday, Oct. 21, with two games, including one with LeBron. James’ Lakers host the Golden State Warriors, with tipoff set for 10 pm ET.
The Lakers executed the trade of last season when Los Angeles shipped Anthony Davis to Dallas in exchange for Luka Doncic, the latter the 2024 scoring champion and a five-time NBA All-Star. Many NBA and sports analysts called the trade among the most shocking and unexpected in American sports history.
With a little more than two weeks from the start of the NBA regular season, the Lakers have the sixth-shortest odds of winning the NBA Finals at +1400. The only other teams with shorter odds are the Oklahoma City Thunder (+245), Denver Nuggets (+600), Cleveland Cavaliers (+850), New York Knicks (+850), and Houston Rockets (+1100).
The Washington Wizards, Charlotte Hornets, Brooklyn Nets, and Utah Jazz are tied for the longest title odds at +100000.
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